Friends of the Chicago River is a nonprofit dedicated to improving the health, accessibility, and long-term vitality of the Chicago River system. When the organization needed marketing materials to promote its event space and programming, I partnered with their team to create a cohesive suite of print and digital assets that thoughtfully extended their established brand.

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Working within their existing visual system, I curated and refined imagery from their library and integrated key brand elements to ensure clarity, consistency, and strong visual impact. Each piece was designed with clean information hierarchy and purposeful layout, elevating their messaging while maintaining brand integrity.

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The result is a unified set of materials that supports their outreach efforts and communicates their mission with greater clarity and confidence across channels.